The Human Medicines Regulations 2012 No. 1916

The Human Medicines (Amendment) (No.2) Regulations 2014 No. 1878

The Consumer Protection from Unfair Trading Regulations 2008 No. 1277

Directive 2001/83/EC on the Community Code relating to medicinal products for human use, as amended by Directive 2004/27/EC

Bribery Act 2010



IFPMA Code of Practice (International Federation of Pharmaceutical Manufacturers and Associations)

EFPIA Code on the Promotion of Prescription-Only Medicines to, and Interactions with, Healthcare Professionals

EFPIA Code of Practice on Relationships between the Pharmaceutical Industry and Patient Organisations

EFPIA Code on Disclosure of Transfers of Value from Pharmaceutical Companies to Healthcare Professionals and Healthcare Organisations

(European Federation of Pharmaceutical Industries and Associations – EFPIA)

WHO Ethical Criteria for Medicinal Drug Promotion, Geneva 1988 (World Health Organisation)

IPCAA Healthcare Congress Guidelines (International Pharmaceutical Congress Advisory Association)

United Kingdom

The UK Code of Non-broadcast Advertising, Sales Promotion and Direct Marketing (Committee of Advertising Practice/Advertising Standards Authority)

Codes of Practice for Advertising Over-the-Counter Medicines – the PAGB Consumer Code and the PAGB Professional Code (Proprietary Association of Great Britain – PAGB)

BMA ‘Medical ethics today’ (British Medical Association)

General Medical Council ‘Good Medical Practice’

General Pharmaceutical Council ‘Standards of conduct, ethics and performance’

Nursing & Midwifery Council ‘Standards of conduct, performance and ethics for nurses and midwives’

NHS England Standards of Business Conduct Policy, 2018

NHS Managing Conflicts of Interest: Revised statutory guidance for CCGs 2017

Joint Statement of Chief Executives of statutory regulators of health and care professionals


Advertising and Promotion of Medicines in the UK (2014) – The Blue Guide (Medicines and Healthcare products Regulatory Agency). It includes Disease Awareness Campaigns Guidelines and Medicines which are promoted for use during pregnancy – Guidance for the pharmaceutical industry

Best practice guidance on joint working between the NHS and the pharmaceutical industry and other relevant commercial organisations (Department of Health)

Moving beyond sponsorship: interactive toolkit for joint working between the NHS and the pharmaceutical industry (Department of Health/ABPI)

ABPI Guidance notes on joint working between pharmaceutical companies and the NHS and others for the benefit of patients

Joint Position on the Disclosure of Clinical Trial Information via Clinical Trial Registries and Databases 2009 (http://clinicaltrials.ifpma.org)

Joint Position on the Publication of Clinical Trial Results in the Scientific Literature 2010 (http://clinicaltrials.ifpma.org)

The Legal & Ethical Guidelines for Healthcare Market Research (British Healthcare Business Intelligence Association/ABPI)