Advert - Chiesi

• Date posted
  01 February 2015
• Sanction
  Advertisement,
• Case number/s
  AUTH/2618/7/13 - AstraZeneca v Chiesi

For making a misleading and unsubstantiated claim about Fostair, Chiesi was ruled in breach of the following clauses of the Code:

Clause 7.2 - Making a misleading claim.

Clause 7.4 - Making an unsubstantiated claim.

The Code of Practice Panel reported the company to the Code of Practice Appeal Board for providing inaccurate information. The Appeal Board considered that this was completely unacceptable and it publicly reprimanded Chiesi.

The full case report was published in the PMCPA February Code of Practice Review and is also available at www.pmcpa.org.uk