If a representative gained agreement to deliver approved risk minimisation materials to a health professional and then used this as an opportunity to promote medicines to the health professional would this be acceptable?
Risk minimisation materials might be required as part of a medicines marketing authorisation and a company might be required to provide certain risk minimisation materials to health professionals. If a representative were to deliver such material to a health professional and also use this as an opportunity to promote the medicine or any other medicine it would be likely that the company had not met the requirements of Clause 3.6 which states: 'Materials and activities must not be disguised promotion'.