AUTH/2076/12/07 - Pharmacist v Abbott

Conduct of a representative

  • Received
    25 November 2007
  • Case number
    AUTH/2076/12/07
  • Applicable Code year
    2006
  • Completed
    31 January 2008
  • Breach Clause(s)
    15.2
  • Sanctions applied
    Undertaking received
  • Additional sanctions
  • Appeal
    No appeal
  • Review
    Published in the February 2008 Review

Case Summary

A hospital pharmacist, complained that a representative of Abbott Laboratories had paged her and, inter alia, asked her if she could increase the order for Kaletra in December. When the complainant asked why, the representative stated that it was so that he could get his Christmas bonus. The complainant considered that this was inappropriate behaviour. The complainant further submitted that paging should be for urgent enquiries, not for the issues referred to by the representative.

The Panel noted Abbott's submission that the representative and the complainant had known one another for seven years. In the Panel's view it was likely that a degree of informality might exist in meetings between the two. Nonetheless such meetings must comply with the Code. Representatives should always conduct their business in an ethical manner and so to ask, even in jest, for a hospital to increase its order for a product as a means of getting a Christmas bonus, was unacceptable. The Panel considered that high standards had not been maintained. A breach of the Code was ruled as acknowledged by Abbott.

The Panel noted the parties' submissions regarding the acceptability of paging and length of the relationship. The Panel considered that, on the balance of probability, it was the established custom and practice for the representative to page the complainant. In that regard the Panel considered that the representative had the complainant's permission to page her. No breach of the Code was ruled in that regard.