Meet the team

Alex Fell Tannyth Cox Rachael Orme-Smith

Alex Fell
Director of the PMCPA and a member of the Panel

Tannyth Cox
Deputy Director at the PMCPA, and a member of the Panel

Rachael Orme-Smith
Deputy Director at the PMCPA, and a member of the Panel

Alex was previously the Vice-President, Head of Risk International at Amicus Therapeutics. Alex also spent over 13 years with GSK in ethics and compliance leadership roles in the UK, USA, and Singapore. His roles included Head of Ethics and Compliance for the Europe Pharmaceuticals Business, Vice President, Global Ethics and Compliance, Head of Strategy, Planning and Operations, and Director in Internal Audit.

Alex joined the PMCPA in June 2022.


She registered as a pharmacist in South Africa before coming to the UK to work for various pharmaceutical companies, providing expert advice and training on the Code and reviewing materials.

Tannyth joined the PMCPA in 2013 as Deputy Secretary.

Rachael was previously the Senior Director for Ethics and Compliance UK & Ireland at Astellas. Rachael has worked in the Pharmaceutical Industry for over 20 years, in a variety of roles from Sales to Business Development; she started her career as an Engineer in the Armed Forces and has also worked for the Home Office and the NHS.

Rachael joined the PMCPA in March 2023.




Natalie Whittle Keval Dabba Maleeha Sultan

Natalie Whittle
Acting Deputy Director at the PMCPA and a member of the Panel

Keval Dabba
Associate Director at the PMCPA and a member of the Panel

Maleeha Sultan
Manager at the PMCPA and a member of the Panel

She has a degree in Medicine and previously worked in the pharmaceutical industry in Medical Information and Medical Compliance roles.

Natalie joined the PMCPA in September 2018. 

He is a registered pharmacist in the UK and has worked in community pharmacy, the NHS and in the pharmaceutical industry including being a final signatory, providing expert advice and training on the Code. His recent role at a pharmaceutical company involved leading the compliance and medical function.

Keval joined the PMCPA in June 2021.

She is a UK-registered pharmacist and has worked in the NHS, community pharmacy, and in the pharmaceutical industry. Her previous roles included Medical Affairs, Advertising & Promotion and Medical Governance. Her recent role involved the management of promotional review services and implementation of the Northern Ireland Protocol. 

Maleeha joined the PMCPA in August 2022.




Helen Darracott Peter Clift  

Helen Darracott
Manager at the PMCPA and a member of the Panel

Peter Clift
Operations and Governance Manager at the PMCPA


She is a Fellow of the Royal Pharmaceutical Society with degrees in pharmacy and law.  Helen has worked in regulatory, policy, legal, compliance and ethics roles for health professional regulatory bodies, industry representative organisations and pharmaceutical companies.

Helen joined PMCPA in February 2023.


He is responsible for the administration of the Code of Practice Appeal Board, the PMCPA’s data privacy programme and for the development of the PMCPA website and digital communications.

He was previously a biomedical scientist. He has a masters degree in biology and post graduate legal qualifications.

Peter joined the PMCPA in May 2002.


Nora Alexander Lisa Matthews  

Nora Alexander
PA to the Director

Lisa Matthews
Senior Case Coordinator 


She previously worked for the NHS and is the contact for the PMCPA seminars.

Nora joined the PMCPA in 2007.

Her responsibilities include performing a key role in the intake and assessment of complaints, in addition to supporting key department projects such as the new case management system.

Lisa joined the PMCPA in 1999